Elaine is the founder and creative force behind WOMAN OF TASTE. Since actively posting on Instagram as @womanoftaste in the fall of 2016, she has amassed a serious following who delight in her playful and dreamy Technicolor take on style, travel and beauty.
Born in Singapore, Elaine went to schools and worked on both the west and east coast of USA, and is currently based in San Francisco. With her multicultural heritage and technology marketing background, she works as a digital strategist and consultant, as well as a creative content producer.
Blending Western influences with Eastern sensibilities, Elaine embodies what it means to be a well-traveled and chic citizen of the world. Her sartorial choices could be summed up as “classic with an twist” — her ability to mix high street with investment pieces seamlessly makes her aesthetic timeless yet relatable and fresh.
Elaine’s photos have been featured on Travel + Leisure, Brit + Co, and the popular Instagram account @IHaveThisThingWithFloors. Elaine has also been interviewed by Adweek, and profiled by Lianhe Wanbao, a Singaporean nation-wide Chinese newspaper.
Brands Elaine have worked with include Sephora, Burberry, Glossier, Google, Wedding Wire, Chloé, Bobbi Brown, Chobani, Aspinal of London, and Monica Vinader, amongst others.
WOMAN OF TASTE welcomes potential partnership opportunities. Elaine and her team has had the pleasure of working with brands large and small to craft unique brand stories that reflect a synergy of the brands’ essence and the WOMAN OF TASTE voice and aesthetic. To start the conversation of aligning your brand with WOMAN OF TASTE, please reach out via the Contact page.